Vaunnie McDermott, Growth Director in Dublin, discusses client-agency relationships in a post COVID-19 world, with an eye towards relevancy and creativity. She talks about the opportunities for these partnerships to become less boardroom and more personal as a way to solve brand challenges differently. There are ways to take learnings from this challenging time and apply them to our post-COVID-19 world. We will inevitably find ourselves back in a more formal office setting, but will bring to it newfound empathy and resilience.

Vaunnie McDermott

Growth Director